Friday, June 29, 2012

Think Bigger - Cosmo Jarvis

Our favourite british boy is coming back to Australia and we could not be more excited! With a brand new album and promo tour Cosmo Jarvis is set to hit our shores in July! 

A down-to-earth maverick talent, Cosmo Jarvis was born in New Jersey to an Armenian-American artist mother and an English sea captain father.  The family moved to the UK when he was very small and Cosmo spent his formative years with his mother in Totnes, Devon after his parents split in initially acrimonious circumstances.  His teens were spent sparring with her and getting up to all manner of small town trouble. He also developed a sideline in writing songs and making films. By the time he was in his late teens local appreciation had bloomed into a MySpace and Youtube following. Now a one man word-of-mouth industry who might just be about to receive the recognition he deserves, Cosmo’s work is unique, forthright, human and involving.  He’s an artist, in other words, who’s proving truly exciting to follow

Aged only 22, Cosmo Jarvis will release his third album Think Bigger on July 6.  Love This, the lead single from the album is out now and already sitting in the Top 20 Itunes Alternative chart! Cosmo will arrive in Sydney on 23 July for two weeks visiting Sydney and Melbourne for album launches and instores.

His music and films have made him an online phenomenon with hisYouTube shorts, usually observational comedy skits about small town life, being viewed almost three million times – his contagious shanty single ‘Gay Pirates’,  picking up over a million hits alone.  It also made it into triple j’s hottest 100 this year.

The last two albums (Humasyouhitch/Sonofabitch and Is The World Strange Or Am I Strange? ),  have seen Cosmo hightail between many musical styles, but the new album, Think Bigger, sees Cosmo adhere to a singer-songwriter template tinged with alt-country sensibilities and a string section sourced from Ebay. This is Cosmo Jarvis though, so it’s never straightforward or predictable- everything is imprinted with his personality and imagination. 

Excited to see the next album's direction after the release of the first single "Love This" which became an instant hit with us, we got the lowdown on what is happening with the rest of the album. The tone of the album maintains a steady musical course the subject matter on Think Bigger is intriguingly varied.  There’s the roaring folkabilly of ‘Sunshine’ about contemporary society’s damaging sense of entitlement; the poignant elegy for ‘The Girl From My Village’ (“about my loathing at the fact she was taken when others who I am certain will do less good with their lives are allowed to keep on breathing”); whilst single-in-waiting ‘Train Down Town’ is about a dystopian future akin to one of Charlie Brooker’s ‘Black Mirror’ satirical drama.  Even the love song ‘Lacie’ is revealed as an ode to Cosmo’s computer’s external hard drive - “because I am unable to express how thankful I am that while I sleep the contents of my brain are being guarded.”

Jarvis's last album Is The World Strange Or Am I Strange was our number 1 rated album for 2012 and we look forward to hearing the latest that he has to offer, something we have come to expect is the unexpected, and always something fresh and invigorating to shake up the music industry.

Our review will be up as soon as we can get our hands on the album! 



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